CUUP
CUUP Logo

CUUP

Shop bras and underwear made to fit.

About

Founded

2017

Headquarters

New York, New York

Industry

DTC

Company Description

Shop Bras that look and feel great in every size. Made from breathable fabrics that support without losing comfort or looks - because your boobs deserve better!

Quick Links

WebsiteJobs

Funding

Total Raised

$29.5 million

Valuation

Undisclosed

Significant Investors

Insight Partners, Forerunner Ventures, Global Founders Capital, Lerer Hippeau, Bullish

Company Traction

  • As of June 2023, CUUP has rated 4/5 stars from 3,258 reviews on its website.
  • As of June 2023, CUUP has 235K Instagram followers, 20K Facebook followers, and 874 Twitter followers.
  • In March and April 2020, CUUP YoY sales spiked by 322% and 700%, respectively. 
  • Between August 2019 and August 2020, CUUP generated 4,200 customer posts, a 520% increase, on social media.

Leadership Team

  • Pascale Gueracague: Chief Design Officer at CUUP. Former Director of Concept & Materials at Lululemon.
  • Chrisden Ferrari: EVP, Head of Product (Design and Manufacturing) at CUUP. Former VP of Merchandising at Frederick's of Hollywood.
  • Alex Pappalardi: VP of Finance at CUUP. Former Director of Global Finance and Strategy at The Estée Lauder Companies.

Press

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