Serena & Lily
Serena & Lily Logo

Serena & Lily

A fresh approach to home.

About

Founded

2003

Headquarters

Sausalito, California

Industry

DTC

Company Description

At Serena & Lily, we combine our love of breezy California style with our passion for great design. Our look is casual and coastal, relaxed yet refined. Our designs blend classic influences with modern lines; eclectic inspiration with great American style. We love spaces that feel put together, yet livable – well-traveled with a personal point of view. We believe home should be a welcoming oasis – your favorite place to retreat, gather, and live well every day.

Quick Links

WebsiteJobs

Funding

Total Raised

$69.9 million

Valuation

Undisclosed

Significant Investors

Forerunner Ventures, ORIX Ventures, Basis Set Ventures, Goldcrest Capital, Protea, Arcadia Investment Partners, Fantail Ventures

Company Traction

  • As of June 2023, Serena & Lily has 1 million Instagram followers.
  • As of March 2022, Serena & Lily is seeking a US IPO.

Leadership Team

  • Lori Greeley: CEO at Serena & Lily. Former CEO at Victoria’ Secret.
  • Carla Rummo: CMO at Serena & Lily. Former Principal at TPG Growth.
  • Stuart McKeachie: CTO at Serena & Lily. Former VP of Technology at Williams Sonoma.
  • Brad Voelpel: SVP of Supply Chain & Transportation at Serena & Lily. Former VP of Global Logistics, Transportation, & Home Delivery at Crate and Barrel.

Press

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